SOWT ANALYSIS

In the business world to build your own business you must have to knowledge about the SOWT analysis.Most of the business is conducted by the some Straight, Weakness,  Opportunity, and Threat that is called as SOWT analysis. To take place in the market the organization should be careful on SOWT analysis by the regular basis.

We will analyze to assume a ceramic  Industry in Bangladesh

 

Straights

  • Main Position in the market
  • Largest Ceramic base in the Bangladeshi Market
  • Strong Customer Service
  • Strong Production and Distribution channel
  • More focusing in product development & Service 
  • Strong Human Resource Development policy
  • Regularly Improve infrastructure and Installation
  • High Ethical Standard
  • First Service Advantage
  • Experienced management team

 

Weakness

  • Limited product category
  • High employee turnover
  • Highly Competitive Market
  • All departments can't work together

 

Opportunity


  • No long-term Distribution/Channel strategy
  • Focusing on additional requirement
  • Improved technological power and network coverage
  • Increased socialization in the production area
  • Demand for new & innovative products
  • Provide online information facilities
  • Increase the brand value though initial offering
  • New and better interconnection of distributed
  • Huge need for ceramic services
  • Declining prices for Ceramic product
  • Economic growth of the country 

 

 Threats

  • Competing Price war 
  • Lacking in flexibility of the government regulation
  • Highly increased marketing and operation cost
  • Highly increased by the bargaining power of customer
  • Switching power of customer
  • Political Violation
  • Security problem
These are the main things that can be helped you to analyze your organization. to make an assignment it is an important part. Carefully it make.

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